Marketing Management Ontario College Graduate Certificate

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Centennial College

Comments about Marketing Management Ontario College Graduate Certificate - At the institution - Toronto - Ontario

• Objectives
  This program combines these two worlds - creative and technological - to provide you with the most sought-after skill set in today's economy, and the ability to connect with consumers while ensuring that the connection is seamless and cost-efficient for your employer. You'll study marketing theory, along with related subjects in sales, advertising, and research. You will learn how to apply e-business concepts to every aspect of marketing using a leased or purchased laptop computer.
• Entry requirements
  It's especially designed for people with career experience who now want to add marketing expertise to their existing skills.
• Academic title
  Marketing Management Ontario College Graduate Certificate
• Course description
  Semester 1 Courses
  Course Code     Course Name     Lecture     Lab
  BUSN-433     Business Presentations         
  MKTG-416     Marketing         
  MKTG-417     Internet Marketing         
  MKTG-424     Marketing Research and Analysis         
  MKTG-432     International Marketing and Trade         
  Semester 2 Courses
  Course Code     Course Name     Lecture     Lab
  ECOM-241     Customer Relationship Management         
  MKTG-426     Sales Management         
  MKTG-427     Strategic Marketing         
  MKTG-428     Integrated Marketing Communications         
  MKTG-429     Capstone

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