Course description
Following successful completion of the fourth semester, Business Administration students will select a more concentrated area of study by choosing either the Business Management option or the Marketing Management option. After taking three common core courses in fifth semester, the remainder of the courses differ depending on the option chosen. Students choosing Business Management will study commercial law, corporate finance, financial planning, issues in business and management, and prepare a business plan. Marketing Management students will study marketing management, consumer behaviour, professional selling, marketing methodologies, advertising and sales promotion, and prepare a marketing/business plan.
Semester 1
* ACC1100 - 004 - Introduction To Accounting
This course introduces the student to the fundamental accounting principles of debit and credit and to the double entry system of bookkeeping. It also covers the use of control accounts and deals with the opening and closing of a set of books along with the preparation of financial statements.
* BUS1100 - 004 - Business Mathematics
This is a course designed to provide an understanding and application of business mathematics. Its primary objective is to enhance knowledge and skills in the solution of practical financial and mathematical problems encountered in the business community. The course will also provide supportive base for material in more advanced courses such as finance, quantitive management methods, accounting, marketing, operations management, and in computer-oriented courses.
* BUS1106 - 003 - Computerized Business Applications
This course is a hands-on introduction to microcomputers and productivity software with applications streamlined for business. Students will use a windows environment to handle file management, backup and system utilities, and an office suite to perform document processing, presentation tasks, and integration.
* ENG1510 - 002 - Business Communications I
In this course, students will begin to develop professional business communication skills through the study and practice of the theory of communication, patterns of organization, usage and style appropriate to the workplace, and editing and proofreading strategies.
* ENG1551 - 001 - Writing Fundamentals: Ind. Study
This course is required in the first semester of most post-secondary programs at Cambrian. The purpose of the course is to allow students to develop their independent learning skills and to review the fundamental conventions of Standard English.
* MKT1100 - 004 - Introduction To Marketing I
This course is designed to be a total overview of the contemporary marketing process. Emphasis will be placed on concepts which are the basis for marketing decision-making and the environment in which marketing activities take place. Case reports will be introduced and used as part of the learning process.
Semester 2
* ACC1215 - 003 - Accounting Simulation
Prerequisites: ACC 1100 + enrolment in ACC 1310, BUS 1106 In this course, the student will analyze and record various financial transactions utilizing all modules of the Simply Accounting program: general, payable, receivable, payroll, inventory, and project. The student will also set up a complete computerized accounting system using the Simply Accounting software.
* ACC1310 - 004 - Financial Accounting
Prerequisite: ACC 1100 This course begins an examination of accounting techniques required by business administration students. Procedures relating to cash, receivables, inventories, current liabilities, payroll, partnerships, and corporations are examined.
* BUS1200 - 004 - Mathematics Of Finance
Prerequisite: BUS 1100
* ECN1101 - 003 - Microeconomics
Prerequisite: BUS 1100 This course, dealing with small-scale economic phenomena, concerns the behaviours of individuals, households, firms, industries, and resource owners. It seeks to explain such things as prices and output of firms and the choices of consumers in buying goods and services. This course also examines technological change, costs, competition and adjustments of markets to new conditions.
* ENG1751 - 001 - Job Search Skills: Ind. Study
Prerequisite: ENG 1551 Through guided independent study, students will explore the job search process in detail and gain a comprehensive understanding of the theories and practices that lead to successful job searching and career planning. This course will also encourage further development of the independent learning skills and strategies practiced in ENG 1551 and 1581.
* ENG2210 - 003 - Business Communications II
Prerequisite: ENG 1510, ENG 1550, ENG 2324 or ENG 1710 Students will apply the business communication strategies and techniques studied in Business Communications I (ENG 1510) to specific workplace situations. This course will prepare students to create the effective written and oral reports required in their professions.
* MKT1200 - 003 - Introduction To Market
ing II
Prerequisite: MKT 1100
Semester 3
* ACC2310 - 004 - Managerial Accounting
This course emphasizes the uses of accounting data as required by managers in directing the affairs of business organizations. Managers require this information to plan operations, organize the specific functions, and then to control the activities. The course will concentrate on budgeting, cost systems, and cost behaviour.
* BUS2040 - 003 - Organizational Behavior
An organization is a group of people working toward a common goal or objective. People are the common denominator in organization regardless of size or purpose. The study of organizational behaviour helps us predict, explain, and manage individual and group behaviour in the workplace to achieve organizational objectives.
* BUS2300 - 004 - Quantitative Management Methods I
This course provides the student with the necessary skills for organizing, analyzing, presenting, and interpreting statistical data. The content of this course is reinforced with business applications related to specific programs.
* ENG2315 - 002 - Business Communications III
Prerequisite: ENG 1510, ENG 1550, ENG 1710 or ENG 2324 Using the business communication strategies and techniques studied in Business Communications I (ENG 1510), students will create the effective business correspondence required in specific workplace situations in their professions.
* ISP3025 - 004 - Spreadsheet Management
This course is designed to familiarize the student with the use of spreadsheets in the business world. The student will gain "hands-on" experience working with and creating worksheets, graphs, lists, and macros using Microsoft Excel to develop proficiency with spreadsheet functions and applications.
* MKT2370 - 004 - Retailing
This course follows a managerial approach by retailing and focuses directly on the issues faced by the owner, manager and employees of a retail institution. It covers the conceptual analytical, and practical foundations necessary to understand the various facets of retailing and retail management.
Semester 4
* BUS2041 - 003 - Human Resources Management
The nature and importance of Human Resources Management begins with a study of the theories and practices related to Human Resources Management. Students will study the constraints of and facilitators for Human Resources' decisions, planning, staffing, and employee development and maintenance. Labour legislation and pay and employment equity are examined. Other topics include job analysis, recruiting, compensation, and health and safety.
* BUS2400 - 004 - Quantitative Management Methods II
This course provides the statistical applications for the theory gained in BUS 2300. The student will develop an understanding of the techniques and limitations of the major forecasting tools available to businesses.
* BUS2465 - 004 - Global Business
This course will involve a comprehensive analysis of international business theory as well as real world examples to help the student understand strategies and tactics utilized by firms operating in the global marketplace.
* BUS3590 - 004 - Entrepreneurship
Prerequisites: ACC 2310 (or concurrent enrolment), ISP 3025
* ISP1225 - 004 - Database Management
Prerequisite: CET 1110 and CET 1100 or BUS 1106 or ISP 3025 This course introduces the features of Microsoft Access, one of the database management software applications most widely used in business today. Learners will gain a working knowledge of the software by applying it to typical business problems.
* ECN1201 - 003 - Macroeconomics
This course deals with large-scale economic phenomena. Inflation, unemployment, economic growth, economic systems, supply and demand analysis, national income, money, and banking are the major topics that will be identified.
Semester 5
* BUS3500 - 004 - Operations Management
Prerequisite: BUS 1100 This course is concerned with the conversion of inputs into goods and services by business and industry. The student will be provided with insights into how goods and services are provided and will learn how to solve some of the problems that are involved in the field of operations management.
* BUS3595 - 004 - Business Research
Prerequisite: BUS 2400
* BUS3545 - 003 - Financial Planning
Prerequisite: BUS 1200 This course examines the investment needs of individuals and organizations and evaluates the various features of the numerous investment vehicles in today's market. Particular attention is given to the expected risks/return tradeoff of each one.
AND
PROGRAM OPTIONS
BUSINESS MANAGEMENT OPTION
* BUS3550 - 003 - Corporate Finance I
This course examines how to financially analyze an organization from an outsider's point of view (lenders, investors, etc.). It also covers how to operate a business financially from management's point of view.
* BUS3581 - 003 - Business Plan Project
PREREQUISITE: BUS 3590 The Business Plan Project is the practical application of the principles of Entrepreneurship studied in BUS 3590-4. It is an opportunity for students to develop a small business project.
* BUS2320 - 003 - Commercial Law
This course is designed to teach students how to think about legal problems. It focuses on the types of legal issues that students will encounter most frequently when they enter the business world. The approach of the course is to discuss legal rules in the context of examples illustrated through the case method.
OR
MARKETING MANAGEMENT OPTION
* MKT3550 - 003 - Marketing Management
Prerequisites: MKT 1200 This advanced case course in Marketing Management is designed to facilitate the integration of the basic techniques of marketing into the marketing plan. This course goes beyond the analysis of the environment and the marketing mix and demonstrates, through the extensive use of cases, how the marketer must integrate their analysis into long- or short-run plan to implement the marketing opportunity.
* MKT2480 - 003 - Consumer Behaviour
This course focuses on understanding the consumers' consumption-related behaviours and on the marketer, who needs knowledge of consumer behaviour in order to develop, evaluate, and implement effective marketing strategies.
* MKT3581 - 003 - Marketing Plan Project
Prerequisite: MKT 3550, MKT 2480 (concurrent enrolment) This course is the practical component for many of the previous and current marketing courses. It provides the student with the opportunity of apply marketing theory to a real life situation.
Semester 6
* BUS3688 - 010 - Work Placement
Prerequisite: All courses up to end of fifth semester successfully completed and cumulative G.P.A. of 2.0
AND
PROGRAM OPTIONS
BUSINESS MANAGEMENT OPTION
* BUS3645 - 003 - Financial Planning II
Prerequisite: BUS 3545 This course is an extension of Financial Planning I and will examine the more complicated products available to today's investors.
* BUS3620 - 003 - Issues in Business & Management
Prerequisite: BUS 2040 This course will involve a discussion of contemporary issues faced by business in the current Canadian and global environment. The focus will be on the management decision-making process utilized in dealing with these issues when analyzed from an ethical point of view.
* BUS3651 - 003 - Corporate Finance II
Prerequisite: BUS 3550
OR
MARKETING MANAGEMENT OPTION
* MKT3660 - 003 - Marketing Methodologies
Prerequisite: MKT 3550 The use of direct marketing techniques today is in response to the rapidly increasing costs associated with traditional marketing techniques. This course focuses on the key attributes of direct marketing, that distinguishes it from the traditional marketing model. The course emphasizes the use of database-driven strategies to attract and maintain a profitable customer base.
* MKT3645 - 003 - Advertising & Sales Promotion
Prerequisite: BUS 3545
* MKT3680 - 003 - Professional Selling
This course will prepare students for the exciting world of selling by providing them with a solid foundation in selling theory and practice.
