ObjectivesRadio Broadcasting students will learn critical skills with specific attention to on-air performance, announcing, audio production, creative writing, research and interviewing, news presentation, sales marketing and promotions.
Academic titleBroadcast - Radio Ontario College Diploma
Course descriptionLevel One
BRT1110 Introduction to Audio
Description: Students will learn the essentials of audio production, including how to achieve good levels, how to use broadcast microphones and how to digitally edit audio for Radio and Television Productions. This course is a combination of Lab and Lecture components.
Hours: 45
Credits: 3
BRT1120 Radio Announcing
Description: Students learn and apply fundamental elements of television production to a variety of practical assignments. This course covers pre-production planning, production of video and post production non-linear editing techniques.
Hours: 45
Credits: 3
BRT1130 Radio Operations
Description: Students will be introduced to the organizational and departmental structures of radio stations. In addition, they will learn the function of radio station personnel who work behind the microphone and behind the scenes. Program formats will also be examined.
Hours: 45
Credits: 3
BRT1140 Writing for Radio
Description: Students will learn proper sentence structure, story telling skills using logic and flow and the effective use of verbs and adjectives. The course will stimulate ideas and strategies that will transform words in images.
Hours: 45
Credits: 3
COMM1030 Interpersonal And Group Dynamics
Description: In this introductory level course, students learn to apply knowledge from interpersonal relations and group dynamics to working in a team. Emphasis will be placed on utilizing effective communication skills with individuals and groups. Group cohesiveness and group decision-making will be discussed.
Hours: 45
Credits: 3
Electives: General Education
Description: Student must complete a minimum of 36 Hours
Level Two
BRT1180 Radio Programming
Description: This course will introduce the key elements that make up successful music and news/talk program formats. Students will study competitive radio markets, target demographics, CRTC regulations and the on-air execution of top-rated radio stations.
Hours: 60
Credits: 4
BRT1190 Radio Broadcast Production I
Description: Students will learn the fundamental elements of radio production including the collection and assembly of appropriate sound elements (music beds/sound effects) and the recording of effective commercials and features.
Hours: 60
Credits: 4
BRT1200 Radio News - Theory and Lab
Description: Students in this course will learn to gather, write, prepare and present effective news, weather and sports casts. This includes learning and applying the BN Style Guide, developing and employing interviewing skills and understanding legal issues.
Hours: 60
Credits: 4
BRT1210 Computer Software for Broadcast
Description: Students will be learn computer software specific to radio stations including Media Touch Operating System, Music Master Scheduler, RCS Selector and Natural Log Traffic system. This course is a combination of lecture and lab.
Hours: 45
Credits: 3
LIBS1410 Creativity: Strategies and Techniques
Description: Creativity is an essential life skill. It is a way of turning challenges into opportunities, seeing new solutions to old problems, seeing old problems in new ways, and anticipating the future. The course will ignite your creative potential by exploring the creative process and apply strategies to unblock creativity by using a unique collection of ?tools?. Creativity is by nature, a transdisciplinary concept that enables thinking, adopting ideas, adapting and adjusting our knowledge to any given situation. Welcome to Creative Recovery!
Hours: 45
Credits: 3
Level Three
BRT2200 Radio Broadcast Production II
Description: From concept to completion, the student will create, edit and produce audio material for broadcast on CJIQ FM. Production pieces will include documentaries, music and spoken word features, commercials, promos & Public Service messages.
Hours: 60
Credits: 4
Pre-Requisites: BRT1190
BRT2210 CJIQ On-Air and Operations I
Description: Each student will rotate through assigned CJIQ operational positions. Activities will include the live delivery of on-air programming, the development of station promotions and the planning and execution of remote broadcasts.
Hours: 120
Credits: 8
Pre-Requisites: BRT1130
BRT2220 CJIQ News
Description: Students in this course will be immersed in a radio station news department environment where the emphasis is on meeting specific deadlines while achieving excellence in the presentation of news, feature stories, on-the-street interviews and voicing actualities.
Hours: 45
Credits: 3
Pre-Requisites: BRT1200
BRT2230 Radio Sales and Marketing I
Description: This course will introduce students to the crucial role sales plays in growing the revenue of a successful radio station. This includes an introduction to BBM, constructing and understanding rate cards and building client lists. In addition, students will learn to identify the strengths and weaknesses of competing media and will be introduced to the fundamentals of marketing.
Hours: 45
Credits: 3
Level Four
BRT2240 Radio Broadcast Production III
Description: Students will apply advanced production techniques toward all pre-recorded materials broadcast on CJIQ FM. This includes the overall branding of CJIQ with liners and promos as well as the creation of superior features, commercials and documentaries.
Hours: 60
Credits: 4
Pre-Requisites: BRT2200
BRT2250 CJIQ On-Air Operations II
Description: Students will be required to demonstrate advanced performance skills while rotating through all of the positions that drive the weekday operation of CJIQ. Students will also be assigned to lead and guide 1st year students during their introduction to CJIQ.
Hours: 120
Credits: 8
Pre-Requisites: BRT2210
BRT2260 Radio Sales and Marketing II
Description: Students will create and submit sales proposals for potential clients of CJIQ. This includes conducting a sales needs analysis, designing an advertising plan that’s unique for each client, developing compelling creative and executing the campaign.
Hours: 45
Credits: 3
Pre-Requisites: BRT2230
BRT2270 Radio Careers and Field Experience
Description: The emphasis on this course is planning for employment. This includes writing an effective resume, developing an outstanding cover letter, conducting research on a potential employer and confidently preparing for the job interview.
In the final 4 weeks of the semester, students will participate in a work related activity at a radio station or production studio. Students will also contribute a total of 16 hours during the full semester toward a project related to their goals in the industry
Hours: 165
Credits: 6